Choosing Washroom Products for Hotels

Most hotel guests are looking for a comfortable and clean stay where they can relax and spend quality time with others. And it's not just how comfortable they find the bed that can alter their experience. The washrooms and bathrooms can also influence how they feel and rate their overall hotel experience.

Every touch point matters in the hospitality industry which shapes guests' perceptions of your brand and services. Therefore, whether they are located in your hotel restaurant, bar, gym, spa or reception, your washrooms must create a great impression as soon as your guests step through the door. This is why we have put together this guide to show you what you should consider when purchasing your washroom products. Whether you are opening a new hotel or re-furbishing an older one, this guide will help you give your guests the experience they are after and entice those all-important positive reviews.

How the right washroom products can transform a guest's experience  

If you want to truly impress your guests, then it is important to choose the right washroom products for your hotel. Your guests will be very quick to notice any poorly fitted, unclean and badly maintained facilities within your washrooms, determining how they feel about your business overall. 62% of people state that a clean and well-maintained washroom is the most important feature when choosing a hotel, with 36% opting out of booking a hotel due to poor washroom reviews. Whilst we appreciate this question may have been answered with en-suite facilities in mind, the principle undoubtedly applies to the larger public washrooms. With the internet allowing guests to leave reviews within seconds, the more poorly your washroom facilities rate, the fewer customers you will draw in. Let's look at some of the ways you can improve your guest's experience and boost your company's reputation.

Choosing washroom products for your hotel

Many factors go into determining which washroom products will be the best fit for your hotel. From their durability to their level of hygiene protection, we have delved into the top factors you should consider that will help you make the best purchase, for the future of your hotel.

Opt for sustainability

Your hotel's sustainability is more of an important factor for your hotel guests than you may think, with over 83% of global travellers believing that sustainable travel is vital and 53% admitting they get frustrated when the hotel they are staying in prevents them from being sustainable. The good news is that your hotel washroom is a prime location for incorporating components that can help demonstrate your commitment to sustainability.

One way you can do this is by installing stainless steel washroom products such as dispensers and waste bins. Stainless steel is made with at least 60% recycled materials and can be 100% recycled at the end of its lifetime. To impress your guests even more, why not look into a manufacturer that uses energy backed by 100% renewable sources when making these high-end products?

Your sustainability practices should not only be on your website to draw guests in but also reiterated in the shared spaces with subtle statements about your hotel's corporate responsibility, and how you are limiting any negative impact you have on the environment.

Build your brand’s reputation

Not only does opting for sustainability improve your brand image, but your reputation can be positively reinforced by keeping the cleanliness of your hotel washrooms top-notch. If your hotel washrooms are inadequate, then people will spread the word very quickly. Therefore, it is important to choose products that reflect your brand's core values. If you claim to deliver a sleek, modern, and comfortable experience for your guests, yet provide outdated and inadequate washroom facilities, your reputation will begin to dissolve.

Allow your modern and contemporary brand interior to transition into your hotel washrooms with high-end washroom finest-grade stainless steel products. Not only does stainless steel demonstrate its green credentials it is also extremely hygienic, a clear architectural lacquer can also prove impeccable at preventing fingerprint marks, ensuring your washroom looks pristine all day long.

Apart from hygiene, 56% of people will allow the quality of washroom equipment to be a decisive factor when booking a hotel. 62% would even pay more if the hotel's washroom was well-equipped and modern. It may seem daunting at first, but choosing the right washroom solutions is an investment that will pay off in the long run.

 The importance of hygiene   

Practising the best hygiene standards in your hotel washrooms, not only improves your brand image and increases footfall but is also a legal requirement for all hospitality establishments. A study found that 71% of hotel guests would walk out of a hotel if the washroom was unclean. By providing washroom products that are hygienic and easy for your staff to clean, such as bins, toilet roll and soap dispensers, you can keep your guests feeling safe and comfortable for the duration of their stay, increasing your review ratings.

Never make your guests have to ask for more products  

Whilst a toilet roll holder dispenser might not be your first priority when running a hotel a guest experience can quickly be ruined if met by empty dispensers.

Shared washrooms will experience peaks in demand for example during evening functions or breaks in conferences. You can prevent the risk of empty dispensers by opting for higher capacity dispensers, which can be refilled less often, enabling your guests to enjoy their stay as they had envisioned.

Also, by purchasing higher-capacity dispensers you will be allowing your staff to do their job more efficiently as they won't be wasting time going from washroom to washroom constantly refilling your dispensers, increasing staff productivity.

Spend less on maintenance and cleaning costs      

Choosing robust and reliable washroom products will save you time and money on maintenance and replacement costs. High-quality materials such as stainless steel can withstand accidental damage, scratches and everyday impacts including deliberate acts of vandalism.

Using this material for your washroom products is a time saver in itself but is also aesthetically pleasing, ensuring your sleek brand design is carried throughout your establishment. Plus, the less you need to spend on maintenance costs the more you can spend on those little 'luxuries' hotel guests expect and appreciate.

Find the right washroom products for your hotel

At Dudley Industries, we have experience of working with prestigious hotel groups across the world, we know exactly what your  guests want and expect, helping you turn them into loyal, repeat guests for life. We are one of the few manufacturers that produce all of its products in the UK, within a factory backed by 100% renewable energy sources. This has allowed our company to build strong relationships with hotel chains and major blue-chip companies worldwide. Therefore, you can trust us to exceed not only your guests but your own expectations time and time again. Check out our world-class platinum washroom product collection to keep your guests happy no matter what the season. Or contact our friendly team to find out more about how we can help you provide the washroom experience your guests will rave about.